After "March of the Penguins" in 2005, in 2015 Luc Jacquet returned with a new work "Ice and the Sky." Wild Touch, an association and NGO founded by Luc Jacquet, set out the initiative to make this documentary part of a transmedia experience*. Source helped Wild Touch to create this unique educational program to raise climate change awareness, later featured at the Cité des Sciences et de l'Industrie Museum as part of its exhibition "Climate, the expo 360°".
Transmedia is a term that was created in 2003 by Henry Jenkins in MIT's "Technological Review". Today, it is a storytelling process that is increasingly widespread. It consists of developing a narrative experience using various media, which means different and complementary content explored across multiple channels.
By combining poetry and science, the website highlights inspiring personalities to unite people with the common goal to fight global warming: act for the planet before it's too late. Initially intended for children, the project required that we pay special attention to interactions to raise maximum awareness about climate change risks, with ease of navigation.
Using available cinematographic resources, documents and content, educators can carry out further research on climate issues. They are free to create materials tailored to their needs and share them with students and parents.
In association with Wonderbox teams, Source is creating a unique brand experience for weekend sales, on a highly competitive online travel market.
We accompany BNP innovation processes by thinking and designing new payment methods for their HelloBank! app.
We are designing and developing an online search engine optimization monitoring tool dedicated to Myposeo's key accounts.
Thanks to our market knowledge and our expertise, we work closely with our clients to define and design their future services. We always keep in mind that these services are intended to be used, and therefore must be "usable" before all else.
Our role is to determine in advance the shape of a service, taking into account all the constraints so it links seamlessly with its environment. Research is an essential and systematic dimension of our work to understand how user needs are or must be addressed.
By taking into account insights, opportunities and business objectives, we have the ability to craft successful user experiences. This way, we provide services that truly reflects clients and users expectations.
We are primarily inventors of scenarios and strategies. When designing, we look at all the interconnections between communication channels to have a comprehensive view of user journeys touchpoints. This mapping ensures users interaction with the service.
We often think that a service should be first usable before being beautiful, but aesthetics is as important as usefulness. An unsightly service could be slowly abandoned because aesthetics affect minds. While ensuring all details are carefully considered, we create interfaces that are intuitive, creative, and inspiring.
Our working culture is human-centered. We encourage mutual enrichment and empower our teams so it can benefit project’s results. This is a collaborative approach where our teams are in constant communication. We are all contributors of ideas, creators, and decision makers.
We have won many prestigious awards since our creation, but it is our constant growth and long-term client satisfaction of which we are the most proud.